Cold email scripts for digital agencies

Browse through the best advice on how to find the right person you need.




Get a test project method #1

#1 Email
Hey *prospects name*,
My name is *your name* , I was hoping you could help me out.
I am a local digital marketing business owner trying to build my case studies.
And was wondering if I would be able to volunteer a months worth of my time to bring you some new clients?
All I require is a case study and testimonial. No obligation to work with me afterward.
Reply to this email if you want a quick chat,or book a time directly in my calendar here

Your name

PS: I reached out to a couple of *niches* in *area*, but will only share this with one to not create a conflict of interest.




Get a test project method #2

Hey *prospects name*,

My name is *your name* and I'm just gonna cut to the chase.

I have been taking some courses on Google and Facebook Advertisements for *niche* and I was wondering if you would be interested in letting me advertise 30 days free, until we see some results?

There's no catch, I just believe in earning your business and create a track record.

Reply to this email if you want a quick chat,
or book a time directly in my calendar here

Your name

PS: I reached out to a couple of *niches* in *area*, but will only share this with one to not create a conflict of interest.




After getting a result for a client, contact all the similar clients:

(Start by asking a question that will qualify if you can help them, use a inside knowledge you learned by service your trial client)
Example: "do you do *super specific task for their nice*?”
(When they reply say something along the lines of)
“Hey *name*,
thanks for the quick reply!
Great, I can bring you more clients want to hire *their specific service* on *the area they mentioned in the reply*.
Would love to show you some earlier results from *their niche*,

Reply to this email if you want a quick chat,
or book a time directly in my calendar here

Your name

___________________________________

After maxing out that niche, repeat the process above
...or go broad with this script:

Subject Line: [INSERT BIGGEST DESIRE]

Hi,

I’m contacting you because we’re getting a lot of [INSERT BIGGEST DESIRE] and we currently don’t have a [INSERT TYPE OF BUSINESS] in your area to send them to.

Reply with a quick “Yes” with your best phone number if you can take on more [INSERT BIGGEST DESIRE].

Reply with a quick "No" if you want to be taken off the list.

Thanks,
Your name

Sent from my iPhone


FOLLOW UP SCRIPT:
(A good reason why your prospect are not replying is because the lack of trust, a good follow up is to be brutally honest, try the script below)
Hi again,

I wanted to say for showing up uninvited in your inbox, but unfortunately that is how we get the opportunity to help more businesses than our referrals.

The reason why I contact you is since contradictory to us, *their business* can archive profitable marketing with paid advertising. (only possible for those who sells services and products to a large group of people).

Do you have a moment this week for a conversation? I think there`s a way for us to do some business together and perhaps create a significant revenue stream for you.
PS: I reached out to a couple of *niches* in *area*, but will only share this with one to not create a conflict of interest.
If this is not interesting at all, reply back with a quick "no"
Your nameYour business


Email titles: (should be split tested)
> Makes it personalExample: Hi *name* quick question..
> Makes it urgentExample: *name* does next week work?
> Make them curiousExample: quick question *name*
> Lead with proofCan I help, like I helped “similar client”?




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